Business Card Tips

As you've seen in my last post, I network rather frequently and as a result collect lots of business cards. So many business cards in fact that I've actually developed a few business card design pet-peeves. And yes, I'm going to share those pet-peeves with the world!
1. Laminated/Plastic Business Cards. First of all, what's the point? Water-proofing? Tear proofing? Why do I hate them you ask? Well, it's simple: I can't write on them! I am a note taker by nature and I like to write notes on your business card. Notes like where we met, when we met, what we discussed and how I can help you. This also goes for cards that are glossy on both sides.
2. Dark Colored Business Cards. Yes, cards done in lively colors and prints do stand out from the crowd, however keep it on one side of the card. Why? Because I don't carry pens that write in white!
3. Oddly Sized Cards. They don't fit into business card holders or Rolodex's. They're inconvenient to the person your giving it to. They don't stack nicely with the other cards that I collected that day. Leave that level of creativity to your website or perhaps make a refrigerator magnet.
4. Cards that don't say what you offer. Ok so you're a Realtor. But what makes you different from every other Realtor that I meet or sends recipe cards to my house? Tell me on your card! I recommend 3 bullet points of what you do right there on your card. That's what will make your card memorable and worth keeping!

Ok so 4 is an odd place to stop but that's all I have for now. Until the next networking event.